If you build it, they will come. That was effectively the belief held by many who took their first foray into the online world at the end of the 1990s, early 2000. We now know that it is not the case, but equally we know that simple search engine submission, although necessary, is not sufficient as a means of online promotion.
Today's and tomorrow's Web is, and will be, very much more about sites being inter-connected through technologies that allow syndication, affiliate schemes, and performance-based Web marketing. The Ambient Events team has expertise in this field that is second to none, and will help you formulate a strategy in this repect.
We can also assist in e-mail marketing and promotion of an event, and can advise on how to conduct a campaign without 'spamming'. We're confident you will find this an effective and cost-efficient means of promoting your event.
